Category Archives: Marketing

13 Organic Ways To Increase Your Instagram Followers in 2021

However, organic ways may take a lot of time and effort but it is the best way to get real and active followers for your Instagram account. The more authentic followers you get, the more you post get engagement. Moreover, with the tons of followers, your brand exposure also increases. Here’s how to increase Instagram followers organically. Follow these useful tips to grow your fan base organically.

How to Increase Instagram followers

  1. Focus on quality than quantity. People prefer to follow those accounts that post high-quality content. No one is interested to follow that account with pointless photos and selfies.
  2. Use the filter to make your photos more appealing and creative. But don’t use too many filters, use one or two filters for one post. According to recent studies, the Mayfair filter is the most effective filter for social media marketers.
  3. Your bio should include relevant keywords, site URLs, hashtags and other social media handles. But be genuine, write a simple introduction to your brand. Don’t mention the features of your products.
  4. To increase your post engagement, try to ask some questions at the end of your caption and encourage your followers to reply to your question.
  5. On weekends, people tend to post the fewest photos, especially on Sunday. Take some time and post on Sunday as your post may likely get more views.
  6. If you want to become Instagram famous in no time then be consistent. It is key to success on Instagram. You can garner more followers organically.
  7. Use CTA aka call to action in your post captions. For example, share if you agree or add your thoughts below etc.
  8. Post regularly, at least three times a day. The more you post images, the more you get engagement. But post them at the right time of the day i.e. in the morning and in the evening after working hours. Midnight posting gets lower engagement. Post on Wednesday gets the higher engagement.
  9. Engage with the other’s posts too by liking and commenting on their posts. Find new people every day and like their posts. Also, buy Instagram followers,  follow some people too and engage with them.
  10. Recent studies indicate that multiple photos (collage) get a higher engagement rate. So combine some photos and create a collage using editing tools such as” PicFrame” or “Canva” and post it on your account.
  11. Contact the influencer and ask them to mention you or tag your most popular product in their post. If some known person has used your brand product, ask him/her for the mention. You can get a ton of followers in less time using this way.
  12. Another way is to invite some other person like an influencer (if you have a connection with him/her) to post on your Instagram account. Guest post by influential Instagrammer is an effective strategy to get hundreds of followers.
  13. Go behind the scene and stream it through live videos or Instagram stories. People love to see the sneak peek behind the scene. Also, it is a good way to grab the attention of your potential audience.
5 Best Countries For Doing Masters Abroad

5 Best Countries For Doing Masters Abroad

Master’s degree is the degree that you attain after you have completed you bachelor’s degree. A the masters level of their qualification many people prefer to study abroad as to have a higher knowledge and a better understanding of the wider world along with quality education. These are 5 best countries for doing masters abroad that not only provide great education but also a great chance to explore the foreign charm

The 5 countries include

  • Italy
  • Spain
  • England
  • France 
  • Germany

There are also other countries which have great universities like the USA and Russia but these are considered the top countries for master’s education and not only this, these countries also provide the best scholarships for excellent students.


5 Best Countries For Doing Masters Abroad

Italy is regarded as the dream location by many students who wish to study abroad. The best degrees that you are offered range from art and craft to business studies. The best part is you don’t necessarily have to learn the language to study there. Not only this but the breathtaking beauty, great historical buildings, amazing foods and a beautiful lifestyle attracts people towards it.


5 Best Countries For Doing Masters Abroad

Many people in the world prefer Spain as their ideal travel location due to which it easily earns its spot in 5 best countries for doing masters abroad. Spain is known for its great universities. The language is one of the most used one in the world and is a treat to learn. Beside this there is a whole community of international students so you get a lot of exposure. The country comprises of beautiful mountains, beaches and football stadiums.


5 Best Countries For Doing Masters Abroad

 England is considered by many as one of the most preferred location for studying abroad. A big part of which might be the English language and many highly ranked universities with international fame. Moreover, England is home to many historical buildings, its great ties with football and many cinematic movies being shot at beautiful locations all these things add up and put England at a great spot.


Widely considered as one of the most beautiful country of the world, who wouldn’t want to explore France along with getting education from there. Eiffel tower is one of the major most attraction and many other places related to history. The downside is although you can study in English but you’ll have to learn French at some point which can be tough.


5 Best Countries For Doing Masters Abroad

Germany has one of the best international grade studies and universities in the entire world. Not only this, but the castles and beauty are an added bonus to students who want to go there for higher studies. Germany is not only great for studying but also for future job finding and internships that can be a plus point to your already well recognized degree as Germany is home to the head offices of some of the largest firms of the world

So, these were 5 best countries for doing masters abroad. All these countries provide great internationally recognized degrees but also beautiful sceneries and historical places to explore which refreshes the student’s mind

Must Have Animal Accessories For Your Backyard

Must Have Animal Accessories For Your Backyard

Everybody loves pets and animals, we all love a nice tamed animal around us. Having a pet around can change your life with its unconditional love and commitment. Not only pet but also calm animals like deer can be source of joy when around in your backyard.  Keeping a pet around comes with lots of responsibilities. Whoever keeps a pet is responsible for its wellbeing both physically and emotionally. Pet owner has to give his or her pet proper love and care while looking after its other needs like food water and other health related necessities. 

Pet’s life is dependent on whoever is keeping it. Pet give so much love, joy, companionship and ask for nothing but love. Some pets like to be rubbed while some like to be set free to run in backyard, every animal has its own needs. 

Most of the time proper care of an animal might require some changes or additions to your home or backyard so that it is safe and enjoyable for them. Here we are mentioning few of the necessary accessories everyone should have in their backyard to comfort whichever animal they keep as pet. 

Pet Umbrella 

This is great product particularly for dog and cat owners.  As the name suggests it is an umbrella for animals. You can peg it in your backyard or any other place where you need to provide cover from sun or rain. You can take it to beach, and use its leash extension to tie your dog’s leash. 

Must Have Animal Accessories For Your Backyard

 During a hot summer day when your dog is itching to roam outside in backyard this product comes super handy. Once a dog or cat knows that sitting under it save them from sun and rain water they are going to sit under it by themselves.

An Outdoor Bed

Must Have Animal Accessories For Your Backyard

Your pets are going to want to rest when you are done walking or playing with them.  An outdoor bed is a very comfortable accessory for your pet god or cat. You can make your pet sit beside your garden chair without getting dirt on their shinny fur.  Soft and silky surface will make a pet realize how much you love them.

Animal Feeder

This is one of the most important outdoor accessories.  This is necessary for wide range of pets from cats to deer. It is particularly important for deer who like to roam around your backyard looking for some supplementary food and love from you. 

Must Have Animal Accessories For Your Backyard


In rural settings people like to place deer feeders in vast backyards to not only provide supplementary diet in harsh weather but also to keep them around till hunting season. 

Pet Alarm 

Must Have Animal Accessories For Your Backyard

Your pet might be one of the mischievous ones who like to go the spots, in your backyard, where it shouldn’t be. Such spots can cause harm to the animal and property in general. Pet alarm provides convenient solution this modern problem. It has sensors which can track presence of your pet at certain spot and cause alarm to go off. It not only alerts owners but also scares your pet away to secure distance. 

How Do People Make Money On Instagram?

Having an online business in the internet world is no more difficult now. It is because of social media. People promote their products and business through these platforms and get popularity. Instagram is one of the ideal sources to make money and to take the business to the next level. If you are new to this field and want to boost up your business then you must have a strong strategy to get high rankings. Now the question is how to make money and get a high number of followers. The solution is simple and described below

Post On Right Time

The big failure that entrepreneurs usually face in getting fewer likes is that posting at the wrong time. It is important to know when your viewers are online. Try to post on day time or when most followers are online. In this way, followers interact with your post and like your photos or videos. Moreover, try to post authentic content that is purely related to your product. Persuading posts will always help in interacting with your followers.

buy Instagram followers

Use Strong Caption

Remember caption is the best way to get the involvement of the followers. So write the powerful words for your post. Attract your consumers by giving strong hashtag and caption words. Try to write all description in hashtags form so the user knows about the product, its use and value. Don’t forget to add the option of the shop online so the user directly visits the page from Instagram and add the product in the cart.

Stay In Touch With The Audience

Communicating with viewers matter a lot. When you share videos or related content it is important to stay connected. Many times, viewers have queries like price, the stuff of fabric or related things. You must be available all the time to provide the answer so they develop trust and want to buy the product from your site. The successful business never hesitates to answer the questions that the viewers want to know. So be interactive and satisfy your viewers to make them regular customers.

Offer Deals And Discount

Another way to earn more money through Instagram is offering deals and discounts. Make persuading videos or add attractive photos that offer a discount. The interesting and eye-catchy post will never allow the user to scroll down without knowing about the offer. So be creative to offer the discount deal and see how you will grow your followers’ chain that will help in getting more profits and earning.

Making money through social media is somewhat tricky. Although it seems easy to build the business account but to run it successfully need much effort., if you want to earn money through this platform first have some experience and learn online marketing tactics. It will definitely help you to boost up your business level. Don’t be in hassle rather play cards wisely so you gain the trust of followers, win their heart and start earning more than expectations.


Is Interest Tagging on Facebook Way of Increasing the Traffic?

The new replacement in the Facebook App:

Since the time the most used app called Facebook substituted its old feature of Interest Targeting with Audience Optimization in the year 2016, there had been much gossip and talks about whether the newly introduced feature would make things better regarding the restrictions of its not-so-famous predecessor.

Preferred Audience Optimization on Facebook & Instagram:

After the break out of new feature called the Preferred Audience Optimization, the app made an announcement to the publishers that the new feature of interest tags does not restrict the reach. Furthermore, the social networking app Facebook, which produces more than 10% of all the organic traffic to the online websites of the publishers, guaranteed that the click-through rates will increase with the use of the newly developed interest tags.

Similarly, it is very important to select auto ad placement while starting an Ad campaign. It helps engaging in similar followers on Instagram. If you don’t have many now, you can add Instagram followers from credible sources. It will aid in optimizing audience on Instagram as well.

The wrong assumption:

Though there was much excitement initially, no independent and definitive study could make sure that the addition of the interest tags to the organic posts would positively impact the engagement or the traffic. Through the detailed data and information gathered from the pages of the publishers having numerous followers, it has now been found out that the addition of the interest tags does not pave way for the increase in click-through rates. This suggests that the traffic gained by the carefully tagged posts has less probability to click on a link share compared to the traffic gained by the untagged posts.

This research and analysis have been made based on data and information linked with numerous major news publishers in the United States. These news publishers serve varied audiences. These news publishers were Echobox clients who agreed to take part in the study. Names of the publishers can’t be provided in order to preserve their privacy and data. But the participants have been carefully chosen as in the former Echobox studies for ensuring the characteristic results.

Analysis and investigation:

In order to carry out the investigation, a machine learning algorithm was first trained with the help of natural language processing mechanisms. These mechanisms could allocate related interest tags to the posts on the social media. It was done by the algorithm through analysis and understanding of the material of the share message, and the piece being shared. It was built and designed so that the tags can be included in several organic posts, and powering the procedure was the only quick and consistent way to do so.

Results of the investigation:

The results of the investigation were both consistent and clear. Not a single page of the publishers observed a major rise statistically in the click-through rates when the interest tags were incorporated to their posts. This signified that tagging did not fulfill its main goal of directing the posts to an audience more probable to take interest in the content of the publisher. One page also observed a major decline in the click-through rates with the increase in impressions while the traffic was consistent. The results were astonishing. Thus, it was assumed that the algorithm might not have produced interest tags of the high quality.

Why Cross-Posting on Instagram via Facebook is a Brilliant Idea and how can you Master it on a desktop?

The Instagram feature of posts being cross-posted on Facebook has been around for quite some time now but the vice versa option lacked. However, in the updated version of Facebook, it is now possible. The possibilities encompass a wide range for business accounts and marketers because this does not only save time but even is a tap away accessible.

Often at a time, important files are saved in our desktops rather than the phone, so when we sync both, posting the file on Facebook from the desktop will allow it to be posted on Instagram, which is mainly application platform.

Following are the steps involved;

  1. Find Facebook’s Cross-Post feature

To begin, there has to be an Instagram business account linked to your Facebook page. Now, while writing a new post, an option for Instagram will automatically appear on your screen if you have access to it. click on it to enable the feature.

  1. How to put together a cross-post-able post

The vital point yet includes the content you share. First, write what you need to post and add an image for the post to be shared on Instagram, to begin with. This content will be posted on Instagram exactly as you post it on Facebook, Image is the post and the written material being the caption to it. it is however restricted to post multiple images in a single post or a video for it to be cross-posted on Instagram.

Any size of the image is acceptable but a vertical image longer than 4:3 ratio should be avoided because otherwise it will be cropped on its own while being posted. Including hashtags can be edited on Instagram or Facebook one once the post had been published.

  1. Publish!

Before this final step, you would be required to login to your Instagram account only once on a specific desktop computer. Once the login has been confirmed, make sure that the posting on Instagram option is checked, then post away.

However, if you tend to schedule your Facebook posts for later, the option for Instagram will not be available anyway. Make it be ‘Now’ in order to avail this option.

Once it has been published, you can find the same post on your Instagram profile and on the feeds of your followers.

In conclusion, although the cross-post feature on Facebook from desktop may make the lives of the users easier and readily accessible by not only saving time but energy, there are a few limitations to it. These limitations may not be grand enough to rate the feature as being poor, but they need to be catered to carefully. Although if you have different types of audience on the two platforms, it is essential to post relevantly thus this feature may be of no use to you in such a case. Also, on Facebook posts, you are able to add hyperlinks which are not functional on Instagram.

However, on the contrary, you can always make changes by availing the ‘edit’ option on both of the platforms but it needs to be made immediately after hitting the post.